Mobile CRM trends predicted to soar

August 12th, 2014

3 platforms

icomplete a SAAS provider has seen a rapid change in the way clients purchase their services. More businesses are demanding a CRM solution that provides support for not just a PC or Mac but mobile and tablet platforms too.

Given the Gartner predictions of mobile and tablet sales projections in the next few years over the PC this shouldn’t come as a surprise.

Gartner predicts that by 2015 media tablet shipments will reach around 50% of laptop shipments and Windows 8 will likely be in third place behind Google’s Android and Apple iOS operating systems. By 2013 mobile phones will overtake PCs as the most common Web access device worldwide and that by 2015 over 80% of the handsets sold in mature markets will be smartphones.

The mobile CRM market will grow 500% by next year as businesses continue to focus on customer experience management Last year, almost 39% of the CRM software market revenue was delivered by SaaS and this will increase to 42% by the end of 2013.

 

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